Trends
7 min

TOP-10 popular services in 2025

A short overview of categories most often chosen on My Serviya this year.

Market growth

Online services are growing against the backdrop of digitalization: businesses need remote teams, and clients are getting used to solving everything in one click. We took data from the first months of 2025 and looked at which categories are consistently in the top.

1

IT & development

Websites, apps, automation

2

Design & creative

Branding, UI/UX, visuals

3

Marketing & SMM

Content, advertising, analytics

4

Education

Online courses, tutors

5

Consulting

Lawyers, finance, business

6

Beauty & health

Cosmetology, wellness

7

Photo & video

Shooting, editing, aerial content

8

Tourism & tours

Guides, private tours, transfers

9

Home & household

Repairs, cleaning, craftsmen

10

Events

Organization and coordination

What this means

  • IT, design and marketing continue to grow fastest — businesses need online solutions.

  • Education and consulting are rising due to demand for new skills and expertise.

  • Beauty, household and events are returning to stable offline demand.

  • Tourism is recovering: private tours and personal transfers are in demand again.

What to do next

Add a service or find a specialist

Each category has verified contractors. And if you're an expert — join the growing demand.